On the 30th anniversary of Nike’s “Just Do It” advertising campaign, the company chose a new face to promote their brand: Colin Kaepernick.
Kaepernick's decision to kneel during the national anthem was not an exercise intended to disrespect our flag. Rather, it began an effort to draw attention to the problem of racial injustice in America. An exercise of 1st Amendment freedoms cannot possibly disrespect our flag, as the right to peacefully protest injustice is exactly what the flag stands for. "Equal justice under the law" must not be a meaningless phrase.